Craf Opening
This animated opener was created to kick off the local American Advertising Awards show in the Capital Region with energy and personality. Centered around a playful Candyland theme, the animation was designed to celebrate creativity and set a fun, imaginative tone for the night. Using whimsical illustration, motion, and sound, the piece reflected the spirit of the design community and the event's colorful concept.
Process
Working collaboratively from concept to final output, Sean Clancy and I co-developed the illustration style and visual direction. I led the animation process, bringing the scenes to life, while Sean handled the sound design, adding timing and energy that tied everything together.
Key UX/UI Solutions
