Alex Rae Artistant Spa
Alex Rae is a licensed aesthetician who offers personalized skincare services and curated products. The goal of this project was to design and build a website that would be easy for clients to navigate and just as easy for Alex to manage. The new site needed to support online booking, showcase services, and offer products for sale in one seamless experience. It also needed to reflect the calm and personal feel of her studio.
Process
Project began with a discovery phase, followed by a clear site map and wireframes to shape the user flow. After defining the visual direction, I designed and developed the site in Webflow with responsive layouts, organized services, and integrated booking. Alex and I worked closely throughout to ensure everything aligned with her brand.
Key UX/UI Solutions
The website was designed to offer a seamless experience where users can easily browse services, book appointments, and purchase products in one place
Integrated Booking
Organized Services
Easy Product Management
Responsive Design
Outcome
The website was designed to offer a seamless experience where users can easily browse services, book appointments, and purchase products in one place. Content was structured into clear categories with intuitive navigation, including a sticky side menu on service pages for quicker access. The interface reflects the calm and welcoming atmosphere of the studio, with a focus on clarity, accessibility, and responsiveness across all devices.
